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ABOUT US

Automata creates AI-powered tools that simplify how people plan, communicate, and work. Built by a team passionate about useful automation, our platform offers solutions like AI agents and smart integrations to help teams work better, every day.

Milestones

2025

  • Renamed the legal entity to Automata Inc.
     

2024

  • Spun off the Korean entity of FreeD Soft

  • Grand Prize Winner at 2024 Triangle Start-up FESTA

  • Launched O2O solutions in collaboration with LG Membership and Hyundai E&C
     

2023

  • Awarded Excellence Prize at the HOBAN Innovation Technology Competition

  • Showcased RCS Messaging Solution at Hyundai Motor's ZER01NE program
     

2022

  • Launched marketplace solutions for major financial institutions: Hyundai Card, BC Card, Kyowon, NH Pay, KB Kookmin Card

  • Released a personalized AI Destination Recommendation Solution

  • Selected as a B2B Partner for Samsung’s RCS Messaging Solution at Samsung Developer Conference 2022 (SDC)
     

2021

  • Supplied and operated "Guan AI Tong," a digital solution for China's largest public enterprise workforce

  • Named a Deloitte Rising Star and awarded WEF Tech Pioneer

  • Developed and operated TripCodi, a Taiwan travel platform for Topas (Hanjin Group)

  • Awarded by UNWTO (World Tourism Organization); surpassed KRW 10 billion in semi-annual sales

  • Appointed exclusive sales agent for FIFA World Cup Qatar 2022™️ Official Hospitality Program (Korea)

  • Launched Arabiz & UNO Global Travel Marketplace enterprise solutions
     

2020

  • Selected for the Microsoft/Meta (Facebook) Accelerator

  • Provided S2B2C AI Digital & Smart MD Solutions for China Mobile, Topaz, SKT, KT
     

2019

  • Released S2B2C AI Smart MD Solution for China Mobile and Samsung Hong Kong Airline Platform
     

2018

  • Released 2nd-gen AI Travel Chatbot Solution for 1M+ WeChat users in Hong Kong, Taiwan, Morocco

  • Released 1st-gen AI Travel Chatbot Solution for 3M+ Facebook users in Hong Kong, Taiwan

OUR PEOPLE

Global Expertise in AI, Data, Security and Digital Commerce.

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Kenneth Lee

Chief Executive Officer (CEO)

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Danny Park

Director, Techology

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Seok Lim

Director, Techology

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Han Ryoo

Director, Strategy & Product

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Dan Shim

Director, Product & Sales

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Yoon Kim

Director, Operation & Biz

OUR MISSION

We solve business problems through AI and modular solutions built on deep domain knowledge.
Automata enables AI to build, manage, and evolve software workflows, while humans guide the AI to deliver real value.
By combining intelligence and reusable core components, we help teams work faster and smarter.

OUR PARTNERS

We proudly count more than 150 partners worldwide and we are currently working with industry leaders like China Mobile, Samsung Group, Hong Kong Airlines, WeChat Hong Kong and more recently FIFA to enhance their revenue and customer experience.

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Ready to get started?

Explore how our AI-powered services can transform your workflow. From planning to communication, we help teams work smarter—ready to see how it fits your needs?

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